UK watchdog investigates Trainline and Virgin Atlantic over drip pricing

The Competition and Markets Authority is investigating Trainline, Virgin Atlantic, and RED Driving School regarding potential drip pricing practices. The regulator is examining whether these companies fail to disclose full costs to customers at the start of the booking process. Drip pricing involves adding mandatory fees or charges later in the transaction, which can obscure the final price from consumers. The watchdog is currently assessing whether these business models comply with consumer protection laws. Monitor for potential enforcement actions or changes to pricing displays by the companies involved.